PRESS

  • Bloomberg

    BeachMint Sales Helped by Celebrity Social Media

    BeachMint Inc. sells jewelry, clothes, shoes and beauty supplies online with the help of celebrities who interact with customers on social media web sites. Bloomberg's Cory Johnson and Emily Chang report.... Watch

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  • TechCrunch

    BeachMint Raises Another Big Round: $35 Million For Celebrity-Backed Shopping Experiences

    BeachMint - an ecommerce startup that lets customers subscribe to receive products hand-picked by celebrities each month - has quickly become one of the hottest companies in Los Angeles..... Read More

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  • TechCrunch

    Beachmint Raises $23.5M at a Rumored $150M Valuation

    But few sites had the star power that BeachMint did. Yesterday, the company launched a unique Facebook application including a live video stream featuring the likes of Mary-Kate and Ashley Olsen, Kate Bosworth, and Rachel Bilson. The celebrities are, of course, all affiliated with BeachMint's sites - the Olsens are attached with StyleMint, Bosworth with JewelMint, and Bilson with ShoeMint..... Read More

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  • LA Times

    Silicon Beach: Real or high-tech hype?

    The Los Angeles tech scene has buzz, glitzy backers and even a catchy nickname: Silicon Beach. Tech boosters are stumping for a Silicon Valley contender down south, and conference halls and bars are brimming with entrepreneurs looking to join a growing community that includes a huge new Google campus in Venice and a wave of Internet start-ups..... Read More

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  • The Street

    Dualstar Ent. Group Ashley Olsen & Mary-Kate Olsen Partner with BeachMint

    Announced today, CFDA-nominated designers, Ashley Olsen and Mary-Kate Olsen, partnered with the premiere social commerce company, BeachMint, to launch StyleMint, a new brand concept in online shopping pairing an exclusive apparel collection with customized shopping technology to give members the experience of a personal stylist..... Read More

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  • Apparel News

    BeachMint Gets $23.5 Million Investment, Debuts StyleMint

    These are boom times for the BeachMint Inc., a Santa Monica, Calif.-based e-commerce and fashion company. On July 1, it will debut StyleMint, an apparel line designed by Mary-Kate and Ashley Olsen that will be sold at the line's vertical e-commerce store..... Read More

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  • LA Times

    BeachMint's ShoeMint is a sell out' over Black Friday, Cyber Monday

    Black Friday and Cyber Monday delivered for major retailers, as expected. But the holiday shopping weekend generated unexpectedly high sales for Santa Monica start-up BeachMint too..... Read More

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  • TechCrunch

    Beachmint Celeb-Filled Cyber Monday Draws Over 50,000 Viewers

    There were a lot of sales going on this past Cyber Monday, as many sites across the web slashed prices in a celebration of consumerism. But few sites had the star power that BeachMint did. Yesterday, the company launched a unique Facebook application including a live video stream featuring the likes of Mary-Kate and Ashley Olsen, Kate Bosworth, and Rachel Bilson..... Read More

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  • SoCal Tech

    Beachmint Launches Jewelry Site, JewelMint

    Los Angeles-based BeachMint, the stealth e-commerce startup headed by former MySpace exec Josh Berman and backed by Anthem Ventures, New Enterprise Associates, and others, has rolled out a new, fashion e-commerce site, JewelMint..... Read More

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  • LA Times

    BeachMint co-founder learns to focus on a single start-up

    Diego Berdakin is the president and co-founder of BeachMint, a Santa Monica start-up that operates e-commerce websites with products designed by celebrities. So far, BeachMint has launched two online shops..... Read More

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  • WWD

    BeachMint Adds Beauty in Latest Growth Push

    The homepage of BeachMint.com doesn't look like much. It's bare bones at best with a logo of plain, lowercase letters done in two shades of green - seafoam (beach) and mint (mint) - and three links, one to job listings, one to contacts and one to JewelMint. This is introduced with a bland declarative: "Our first product JewelMint is live...... Read More

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  • The Business Insider

    15 Startups With $100 Million+ Valuations That Hardly Existed Last Year

    Social commerce company where celebrities launch lines and products, The startup raised $23.5 million in June at a reported $150 million valuation...... Read More

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